(2009) Verbier Life takes a look behind the scenes over the festive period at Sir Richard Branson’s Lodge
When your home address is Necker Island, the expectations from the other locations you visit must be high. Perhaps this is why Sir Richard Branson chose Verbier when he created his alpine hideaway – the perfect location to spend Christmas.
“There’s nothing quite like a traditional white Christmas”, says Branson. “I love waking up on Christmas Day and being able to look out my bedroom window and see a blanket of white snow. Christmas is always a family affair and a great time of year to spend some quality time together doing all the things we love doing. Most of my family are keen skiers so it’s great to be able to hit the slopes in the afternoon and work off some of that Christmas dinner that is prepared by our amazing chefs here at The Lodge.”
The delicate mélange of professional informality with subtle opulence is felt as soon as you walk into a Branson Lodge – his ethos being, why not open the doors and share what he enjoys with others. The interior is an elegant mix of modern rustic décor and includes all the stereotypical fantasy ingredients of a dream chalet – and more.
All nine bedrooms differ; two master suites boast an open fireplace, all with views of the spectacular Swiss peaks. The interior palette is light and cozy with bleached oak wood floor, chocolate brown and bursts of color throughout. The indoor pool has an adjoining steam room, gym and spa which offers an extensive selection of sumptuous treatments, appreciated all the more after exploring Verbier’s vast ski area.
13 friendly staff are at hand to see to your every whim. Only one thing remains to complete the perfect winter scene – a dog sleeping by the fireplace, yet even this is provided at the Lodge. Bambam, the chocolate flat-coated retriever adds a lovable addition to the homely ambience. The Lodge removes all the stressful elements from winter sports, guests are only required to wake up at leisure, enjoy a delicious breakfast before being swept effortlessly up the mountain. The bubbling outdoor hot tub awaits weary, contented muscles.